Grupo Positivo “was born in December of 1972 in a small classroom in dowtown Curitiba. We offered a preparatory course for students who were going to take the college entrance exam. Today, three decades later, we have 3,000 employees and are the national leader in three areas: Education, Publishing and Graphics, and Information Technology. The basic values we observe for the growth of our business and the betterment of society are knowledge, ethics, work and progress.
Thanks to the quality of our products and services we are present throughout Brazil and in a number of other countries” (i.e., all Brazilian States, Mozambique, Senegal, Japan, Portugal, Italy, England, Germany, Denmark, and USA). (“Who We Are” web-site).
The mission of Grupo Positivo is “to be a leader in the Brazilian and global markets in the fields of education, information technology, and publishing and graphics. To gain, through free enterprise, the recognition of the market and to improve the quality of life of all” (“Mission” web-site).
The vison of Grupo Positivo is “to develop products, services and talents that promote education, technological innovation, respect for people and for the environment. To be always guided by the principles of knowledge, ethical practice, work and progress. To apply these principles in our business in order to make it profitable and committed to the betterment of society” (“Vision” web-site).
“The values upon which Grupo Positivo bases the growth of its business and the betterment of society are knowledge, ethics, work and progress. In line with this philosophy is its policy of social responsibility focused on education, social inclusion and environmental preservation. Grupo Positivo therefore takes pride in presenting the following programs: environmental projects, cultural projects, education projects, social projects, in-house programs for employees” (“Social Responsability” web-site).