“Introduction: Welcome to the first of our new, more frequent, media literacy e-bulletins. Although it’s only been a month since the last bumper edition of the e-bulletin, the fifth UK Communications Market Report has been published showing that people’s take-up of devices with converged functionality rose significantly in 2007, more evidence (if needed) of the rapidly evolving communications landscape we now live in. Speaking of evidence, the 2008 Media Literacy Audit of UK adults from ethnic minority groups was published this week and shows that ethnic minority groups are at the forefront of digital communications in the UK, with high levels of mobile phone, internet and multichannel television take-up. But, despite this, many people from ethnic minority groups lack confidence finding content online and are concerned about content delivered via digital platforms. The media literacy community is buzzing with autumnal activity and September and October look particularly busy with a host of events and conferences on the horizon. See the ‘Diary Dates’ section for full details. The e-bulletin now has almost 1000 subscribers and over the coming months we will be changing the format of the e-bulletin to provide you with easily accessible relevant and up-to-date information on media literacy as it rises on policy agendas across all sectors. We would really like to hear your opinion on the e-bulletin so watch out for our web survey that will be coming to an inbox near you soon! This is your opportunity to help shape the e-bulletin of the future and we would really appreciate it if you could take the time to complete the short online form when you receive it. If you would like to contribute an item for inclusion in the e-bulletin please e-mail us at media.literacy@ofcom.org.uk. We are delighted to consider contributions from everyone in the media literacy community, but please note that the views or opinions in such items are those of the authors and should not be attributed to Ofcom. If you or your colleagues would like to receive updates when we publish something about media literacy then you can subscribe here: http://www.ofcom.org.uk/static/subscribe/medialiteracy.htm If you don’t want to receive our media literacy e-bulletin mail us at media.literacy@ofcom.org.uk. We look forward to hearing from you! The Media Literacy Team at Ofcom.” (Retrieved on September 23, 2008 from Page 2: http://www.ofcom.org.uk/advice/media_literacy/medlitpub/bulletins/issue13.pdf).
