Considering the results of studies on the mediating role of the media, specially the television, and the advertising in different groups etarios, added to the need to discuss the processes of audio-visual literacy or media literacy; the principal aim of this work was analyzed the pattern of consumption of media in students of pedagogy in […]
Resources
Music in Virtual Worlds. Study on the Representation Spaces
Sites for representing music have been classified by the equipollence between their expressive value and transmission value. In this dialectic game, the media have had a determining influence as an intervening space, from music imagined on the radio to its visual representation on a screen to today’s multimodal display created through the integration of current […]
Representation of Childhood in Advertising Discourse. A Case Study of the Advertising Industry in Chile
This paper discusses the main characteristics of advertising discourse in relation to childhood and its engagement with children’s view of this stage of life, in line with «new social studies» and critical discourse analysis. This discussion seeks to complement the functionalist perspective of communication studies in the field of advertising content analysis by incorporating a […]
Color in Child Espots: Chromatic Prevalence and Relation with the Brand Logo
Color is a crucial element in achieving effective and efficient communication. This article presents an analysis of the color elements used in TV ads aimed at children broadcast during November 2009 in Spain by the Disney Channel children’s network which, according to Kantar Media, is the audience leader in open-to-air television programing. The convenience sample […]
Attitudes and Beliefs of Secondary Teachers about Internet Use in their Classrooms
The work below examines the attitudes and beliefs that secondary teachers have about the use of Internet resources in their practices. It is presented results obtained from a questionnaire (n=1,721) with different dimensions, obtaining data about teachers’ attitudes and reasons with respect to the use of Internet resources, respect to teachers’ tasks employed for and […]
The Educational Role of the Digital Media in the Integration of Immigrants in Spain: elmundo.es and elpais.com
The objective of the present study is to highlight the importance of online newspapers in the formation of public opinion, by discovering whether they promote positive or negative attitudes towards immigration or contribute to increasing awareness about the impact of the digital press in educational and developmental terms. With this in mind, we carried out […]
E-Skills Week Highlights Need for More Digital Skills to Access Labour Market
In 2015, 90 percent of all jobs across all job sectors will require digital skills. As Europe is transforming itself into a knowledge-based economy, positions requiring high level skills and education will rise from 25 percent to 31 percent. Despite the economic crisis and higher unemployment rates across Europe, the ICT workforce is still increasing […]
The Hunger Games: Life, Death and the Media
“The Hunger Games” opened this past weekend to record box office, as expected. The best-selling book continues its huge attraction, but now, on the big screen. By now, you’ve heard or read about the story: the annual televised games, in a post-apocalyptic world, a fight to the death involving two teenagers, Katniss Everdeen (actress Jennifer […]
An Educational Technology Bill of Rights Targets Censorship in Schools
Widespread public outrage over SOPA rallied Americans against the threat of internet censorship. But though the bill may be dead, there’s plenty of censorship happening every day in our nation’s public schools. Schools ban students from accessing websites from National Geographic to YouTube and Wikipedia, and all too often choose to confiscate smartphones and tablets […]
Why South Korea Is Putting the Brakes on the Switch to Digital Textbooks
Last summer, South Korea’s Education Ministry announced plans to replace hardback textbooks with electronic readers and digital editions by 2015, at a cost of $2.4 billion. But after South Korean educators expressed concerns about the potential negative effects of too much screen time, the government is putting the brakes on going fully digital
- « Previous Page
- 1
- …
- 180
- 181
- 182
- 183
- 184
- …
- 449
- Next Page »