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How Children Are Taught To Be Consumers

August 13, 2008, Filed Under: Media & Information Literacy, Resources, Youth Media

Country: United States of America
Language: English
Source: UndestandMedia
Author: UndestandMedia.com Staff
Link: http://www.understandmedia.com/art13.htm

“From a very young age, the media teaches children how to be consumers in society. The media tells children about everything from what types of cereal to eat to what type of clothes to wear. They do this by using a creative technique that doesn’t involve selling the product itself.
Commercials aimed towards children (and pretty much everyone else also) don’t sell products at all. Instead, commercials aim to sell an emotional response in regards to their products…” (Retrieved on August 12, 2008 from http://www.understandmedia.com/art13.htm).

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