Like many organizations, Girl Scouts of the USA is challenged when integrating multiple generations into cohesive, effective teams. Perhaps the most challenging to reach are the millennials, who want hands-on learning participation.
Girl Scouting operates through a network of 850,000 adult volunteers who are supported by approximately 8,000 staff members distributed throughout 112 councils and a national headquarters. Together, this network covers every ZIP code in the United States and includes adults from ages 19 to 90. While technology has helped to bridge distances, it has changed work and learning expectations for each generation in different ways.
[…]Before stumbling across the use of graphic novels, the Girls Scouts experimented with a variety of learning methodologies. Videos, social media tools, lectures, case studies and other typical instructional design methodologies were used, but feedback from trainers and staff told the organization they were not engaging enough …