“The Electronic Storyteller, Television & the Cultivation of Values”, is another transcript of one of the three videos in the series: “George Gerbner on Media and Culture”.
In this video Dr. Gerbner will explain some of his ideas about television and its effects.
Human beings learn how to be members of their culture through stories. Stories are one of the most important tools that societies use to socialize their members, and not just their children. Stories teach us ways of thinking about the world that stay with us for a lifetime. The film start out by looking at what Gerbner has to say about the different forms that storytelling has taken through history, and how that has all been changing because of television, the electronic storyteller.