The analysis of the basic media education models used in Moscow media
education centers has shown that nowadays the synthetic media education models are most
typical; they are based on the synthesis of the socio cultural, educational and informational,
practical and utilitarian models. And they lean towards the maximum usage of media education
potential depending on the aims and objectives; they are characterized by variability, and the
capacity to entirely or partially integrate into the education process. The suggested media
education technology is based as a rule on blocks or modules of creative and role play/gaming
assignments for the teachers to use both in school and out-of-school activities. An important
peculiarity of the analyzed models is that they have a wide field of application: schools, universities,
institutions of additional education and leisure activity. Media studies may be organized in the
form of lessons, optional classes, and special courses integrated into different school subjects, or
used in school societies.
